2021 AMA Global Marketing SIG Conference

 

Taormina, Sicily, ITALY

October 1-3, 2021

2021 AMA Global Marketing SIG Conference is ON!
October 1-3, 2021

We are delighted to bring you some exciting news!  It is with great pleasure we can confirm that the much-awaited AMA Global Marketing SIG conference will now take place  October 1-3, 2021, Face-to-Face in Taormina! 

 

We will kick off on Friday, 1st October, afternoon/evening with registration and a welcome event. Saturday 2nd October in the morning will see the Doctoral Consortium and the main conference Saturday afternoon and Sunday. Not forgetting the Gala dinner on Saturday evening where you will be presented with delicious, traditional Sicilian food such as cannoli, arancini, cassata, caponata and pasta alla norma to name but a few, bring your appetites!

 

We are very much looking forward to hosting the conference and welcoming you all to Taormina in October 2021, join us for an exhilarating academic program, breathtaking views, and stimulating conversations! More information is available on our conference website.

REQUIREMENTS TO ENTER ITALY

Anyone entering Italy must complete the European Digital Passenger Locator form beforehand.

To find out the other requirements to enter Italy, please follow the link below (there is no quarantine for delegates entering Italy from US, EU, or UK):

 

https://infocovid.viaggiaresicuri.it/returningtoitaly.html

 

There are two clinics in Taormina where delegates can take PCR and Antigen tests. These are:

 

Laboratorio Analisi Taormina Emmi (direction: Via Damiano Rosso, 2 Taormina; T: +39 0942 24159)  

 

  • How to book a test: walk-in (first come, first served basis)

  • Antigen test: Euro 15 (delivered within 30 minutes)

  • PCR test: Euro 50 (delivered within 12 hrs)

  • Opening time: every day (excluded Sunday) 7.30am to 11am

  • Test results/ certificate (valid for travelling) delivered via email or at the clinic in English or Italian 

  • Must bring a valid passport

 

Centro Analisi Biomediche (direction: Via Silipigni, 7/F - T: +39 0942 24444; email: lab@centroanalisibiomediche.it)

 

  • How to book a test: walk-in (first come, first served basis)

  • Antigen test: Euro 15 (delivered within 30 minutes)

  • PCR test: Euro 50 (delivered within 12 hrs)

  • Opening time: every day (excluded Sunday) 7.30am to 11:30am - Monday and Thursday 17:30 to 18:30

  • Test results/ certificate (valid for travelling) delivered via email or at the clinic in English or Italian 

  • Must bring a valid passport 

 

Should you require a visa letter, please let us know and I will be happy to organise this for you.

We very much look forward to seeing you in Taormina October 1-3, 2021.

Conference Venue

One of Italy's most historic holiday destinations, Taormina is a picturesque small town perched on a slope high above the Ionian Sea on the eastern coast of Sicily. Taormina dominates two grand, sweeping bays below and on the southern side, the top of Mount Etna, the European highest active volcano, often capped with snow, offering to the visitors a breathtaking, dramatic and memorable view. Close to the site of one of the earliest colonies founded by the Ancient Greeks in Sicily, Taormina became a thriving Greek and then Roman town. The size and elegance of the town cathedral and many of its buildings are evidence of Taormina's moderate prosperity over the centuries. By the end of the 19th century, this picturesque and ancient town was already on the tourist trail, with famous visitors including Oscar Wilde, Richard Wagner, and Tsar Nicholas II. Over the last decades, travelers have come for the views, the ancient ruins, the seaside, the town's film festival, an outdoor theatre season, the fine food, and more.

Dates:               October 1-3, 2021

Location:          Taormina Congress Palace (Palazzo dei Congressi)

Conference Highlights

Journal of International Marketing Special Issue

A JIM special issue devoted to research presented at the conference will be published. Authors of presented papers are welcome to submit their work for possible publication in this special issue of the Journal of International Marketing.

Doctoral Consortium

We invite doctoral students with a focus at the intersection of marketing and international business to participate. The Consortium will provide a unique opportunity for doctoral students to further develop their research ideas, to learn about the challenges of conducting international marketing research and building a successful academic career in this field, and to broaden their professional network.

Unique Cultural Experience

One of Italy's most historic places, Taormina is a picturesque small town perched on a slope high above the Ionian Sea on the eastern coast of Sicily. A popular and fashionable destination for well over a century, Taormina has well-preserved Greek and Roman ruins, a fine medieval quarter and castle ruins, and modern shops and restaurants.

Network with the World’s Leading International Marketing Scholars

The conference program will be designed to maximize professional development and networking opportunities. Several of the world’s leading thinkers in international marketing have confirmed their intentions to participate in the conference

Conference Organizing Team

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Goksel Yalcinkaya

 

Professor of Marketing

Peter T. Paul College of Business and Economics

University of New Hampshire

Email: goksel.yalcinkaya@unh.edu

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Magnus Hultman

Associate Professor of Marketing

Leeds University Business School

University of Leeds

Email: M.Hultman@leeds.ac.uk

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Stavroula Spyropoulou

Professor of Marketing

Leeds University Business School

University of Leeds

Email: ss@lubs.leeds.ac.uk

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Costas Katsikeas

 

Professor of Marketing & International Management

Leeds University Business School

University of Leeds

Email: buscsk@leeds.ac.uk

DOCTORAL CONSORTIUM

The Doctoral Consortium is a workshop for Ph.D. students from all over the world and will take place on Saturday, October 2, 2021.

This Consortium will provide a rare opportunity for Ph.D. students with an interest in international and cross-cultural marketing (broadly defined) to further develop their research ideas, to learn about the challenges of conducting research in international marketing, and building a successful academic career in this field. In addition, students will be able to broaden their professional networks in the area.

The goal of the Consortium will be to provide a supportive discussion among doctoral students and the participating faculty on topics such as:

  • Trends in international marketing research;

  • Challenges in carrying out high-impact international marketing research aimed at top journals;

  • Managing the dissertation and the job search process; and

  • Starting an academic career.

LEARN MORE

 

SUBMISSION

Please submit your papers and/or extended abstracts electronically using the EasyChair conference management system. The submission system will be opened on June 1, 2021. A manuscript should only be submitted to one track. All manuscripts and proposals must be submitted by July 15, 2021. For up-to-date information about the conference and related events, please check the conference website. Any questions regarding this call for papers should be addressed to the appropriate track chair(s) or the Program Chairs. LEARN MORE

REGISTRATION

All participants in the AMA Global Marketing SIG Conference in Taormina, Sicily have to be members of the American Marketing Association and the Global Marketing Special Interest Group. If you are not currently an AMA and Global Marketing SIG member, you will have to become one while registering for the Conference or the Doctoral Consortium. If you are currently an AMA and Global Marketing SIG member, but your membership expires before October 1, 2021, then you will have to renew your membership while or before you register for the Conference. Our online payment system provides a number of registration options and allows you to pay for your membership along with your Conference registration fees.

ACCOMMODATION