Hans B. Thorelli Award Recipients

Each year the Journal of International Marketing honors the author(s) of one of the articles published with the Hans B. Thorelli Award, which, in 2004, was reestablished as a five-year-plus award. The award recognizes an article that has made the most significant and long-term contribution to international marketing theory or practice.


The award is named in honor of Professor Hans B. Thorelli. Professor Thorelli directed the first-ever representative study of consumer experience in the marketplace in a developing country (Thailand). He initiated the development of the pioneering, marketing-oriented International Operations Simulation (INTOP) at the University of Chicago in 1964, and he directed the 2006 edition of INTOPIA B2B for the Internet. Thorelli was a Distinguished Professor of Business Administration Emeritus at Indiana University and the author of more than 100 articles and 11 books in marketing, international business, strategic management, and public policy. He held doctoral and LL.D. degrees from the University of Stockholm. Professor Thorelli passed away in 2009.








Douglas Dow 

A Note on Psychological Distance and Export Market Selection” 

Journal of International Marketing, March 2000, Vol. 8, No. 1


Anna Shaojie Cui, David A. Griffith, and S. Tamer Cavusgil
“The Influence of Competitive Intensity and Market Dynamism on Knowledge Management Capabilities of Multinational Corporation Subsidiaries”
Journal of International Marketing, September 2005, Vol. 13, No. 3

Jean-Claude Usunier and Ghislaine Cestre
“Product Ethnicity: Revisiting the Match Between Products and Countries”​
Journal of International Marketing, September 2007, Vol. 15, No. 3


Mark Cleveland, Michel Laroche, and Nicolas Papadopoulos
Cosmopolitanism, Consumer Ethnocentrism, and Materialism: An Eight-Country Study of ​Antecedents and Outcomes​
Journal of International Marketing, Vol. 17, No. 1



Goksel Yalcinkaya, Roger J. Calantone, and David A. Griffith
 An Examination of Exploration and Exploitation Capabilities: Implications for Product Innovation and Market Performance
Journal of International Marketing, Volume 15, Number 4​



Adamantios Diamtopoulos and Nikolaos Kakkos
"Managerial Assessments of Export Performance: Conceptual Framework and Empirical Illustration"
Journal of International Marketing, Vol. 15, No. 3



Rajeev Batra

"Marketing Issues and Challenges in Transitional Economies"

Journal of International Marketing, Vol. 5, No. 4


Oystein Moen and Per Servais

"Born Global or Gradual Global? Examining the Export Behavior of Small and Medium-Sized Enterprises"
Journal of International Marketing, Vol. 10, No. 3


Lawrence S. Welch and Reiji K. Luostarinen

  "Inward-Outward Connections in Internationalization"
        Journal of International Marketing, Vol. 1, No. 1


Sylvie Chetty and Colin Campbell-Hunt

  "A Strategic Approach to Internationalization: A Traditional Versus a 'Born-Global' Approach"

Journal of International Marketing, Vol. 12, No. 1


Oliver Burgel and Gordon C. Murray

"The International Market Entry Choices of Start-Up Companies in High-Technology Industries"
Journal of International Marketing, Vol. 8, No. 2


C. Samuel Craig and Susan P. Douglas

"Configural Advantage in Global Markets"

Journal of International Marketing, Vol. 8, No. 1


Leonidas C. Leonidou, Constantine S. Katsikeas, and Nigel F. Piercy

"Identifying Managerial Influences on Exporting: Past Research and Future Directions"

Journal of International Marketing, Vol. 6, No. 2


Gary Knight

"Entrepreneurship and Marketing Strategy: The SME Under Globalization"

Journal of International Marketing, Vol. 8, No. 2


Preet S. Aulakh and Masaaki Kotabe

"An Assessment of Theoretical and Methodological Development in International Marketing: 1980-1990"

Journal of International Marketing, Vol. 1, No. 2


Naresh K. Malhotra, James Agarwal, and Francis M. Ulgado

"Internationalization and Entry Modes: A Multitheoretical Framework and Research Propositions"

Journal of International Marketing, Vol. 11, No. 4


Carl Arthur Solberg

"The Perennial Issue of Adaptation or Standardization of International Marketing Communication: Organizational Contingencies and Performance"

Journal of International Marketing, Vol. 10, No. 3


Janet Y. Murray

"Strategic Alliance-Based Global Sourcing Strategy for Competitive Advantage: A Conceptual Framework and Research Propositions"

Journal of International Marketing, Vol. 9, No. 4


George S. Yip, Javier Gomez Biscarri, and Joseph A. Monti
"The Role of the Internationalization Process in the Performance of Newly Internationalizing Firms"

Journal of International Marketing, Vol. 8, No. 3


Marian V. Jones

"The Internationalization of Small High-Technology Firms"

Journal of International Marketing, Vol. 7, No. 4


Shaoming Zou, Charles R. Taylor, and Gregory E. Osland

"The EXPERF Scale: A Cross-National Generalized Export Performance Measure" 
Journal of International Marketing, Vol. 6, No. 3


Carl Arthur Solberg

"A Framework for Analysis of Strategy Development in Globalizing Markets"

Journal of International Marketing, Vol. 5, No. 1


Terry Clark, Daniel Rajaratnam, and Timothy Smith

"Toward a Theory of International Services: Marketing Intangibles in a World of Nations"

Journal of International Marketing, Vol. 4, No. 2


Esra Gencturk, Robert W. Reukert, and Terry L. Childers

"International Marketing Involvement: The Construct, Dimensionality and Measurement"

Journal of International Marketing, Vol. 3, No. 4


Johann P. Du Preez, Adamantios Diamantopoulos, and Bodo B. Schlegelmilch

"Product Standardization and Attribute Saliency: A Three-Country Empirical Comparison"

Journal of International Marketing, Vol. 2, No. 1


Bernard Simonin and Vern Terpstra

"Strategic Alliances in the Triad: An Exploratory Study"

Journal of International Marketing, Vol. 1, No. 1





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