Est. 1994 · Six Continents · AMA
Global
Marketing
SIG
A Special Interest Group of the American Marketing Association — bringing together international marketing scholars, practitioners, and doctoral students through annual conferences, research awards, and collaborative programs.

June 18–21, 2027
2027 AMA Global Conference — Osaka, Japan
Where Scholarship Meets Kansai Hospitality
Join international marketing scholars in Osaka — Japan's "nation's kitchen" and a major Asia-Pacific commercial hub — for a rigorous academic program paired with the rich culture and hospitality of the Kansai region.
A Historic First in Japan
The first AMA Global Conference held in Japan, hosted at Ritsumeikan University's Osaka Ibaraki Campus (OIC).
Rigorous Academic Program
Four days of competitive paper sessions and interactive presentations across 18 thematic tracks, plus a doctoral consortium and a Journal of International Marketing special issue session.
Key Dates
Submission deadline: December 1, 2026 · Acceptance notifications: January 31, 2027 · Registration open: January 31, 2027 · Conference dates: June 18–21, 2027
Our Global Community
Membership Benefits
Why Join Our Community?
Connect with the global international marketing community and advance your research and career.
Connect with international marketing scholars and practitioners from leading universities and organizations worldwide. Build relationships across continents.
Share your work at annual conferences in exciting international locations — from Nice to Osaka, Sydney to Buenos Aires.
Participate in our consortium for research feedback, career guidance, and professional network development. Travel stipends available.
Compete for the Hans B. Thorelli Award and S. Tamer Cavusgil Award recognizing exceptional contributions to international marketing.
Engage through conferences, meet-the-editor sessions, panel discussions, and networking opportunities.
Collaborate on Journal of International Marketing special issues addressing cutting-edge topics.
From Our Leadership
Message from the Chair
" The AMA Global Marketing SIG has been at the forefront of advancing international marketing scholarship for over three decades. Our community of researchers, educators, and practitioners continues to shape the future of global marketing through rigorous research, meaningful collaboration, and mentorship of the next generation of scholars. I invite you to join us in this important work. "
Goksel Yalcinkaya
Chair, AMA Global Marketing SIG · University of New Hampshire
Get Involved
Membership in the Global Marketing SIG is open to all AMA members. Simply indicate your desire to join when initiating or renewing your annual AMA membership. International scholars who are not AMA members may apply for affiliated (non-voting) membership. Contact the Membership Coordinator for details.
